Calaba Carnival pre party

So I got a VIP invite to the FAMOUS CALABA CARNIVAL on the 24-11-17 .

Now if you know me you will understand that it must be a good reason to be out!

Now please answer me this Is and "rockers" WTF!!!!
You get to come to an event that everything is free and with the clear objective of selling something to you and you dey form!!!!
Now to the organizers , Thank you for the night but please take note...
1) if you going to have an artist perform please understand that it is your statuary duty to respect the artists brand! PROVIDE GOOD SOUND SYSTEM!!!!
2) Save your money and don't just get who is available! And artist its not all events that are willing to book you, you should accept! Be selective!! Remember you are a brand!
3) a carnival pre party should be all about the the DJ and a banging MC!!! I mean! They go hand in hand ooo
4) its the 21st Century and we are in the era of creativity! Where is the wow factor? Where is the carnival experience? If you have not been to the real thing how can you reproduce it?
5) Sponsors.... Hmmm..... I am afraid to say  for fear you will blacklist my event should I have one but you know na... You could have done better!! This is Nigeria! We are well traveled and ripe for experiences! Do not short change us with what you are supporting! Where is the international flavour in this event? Thanks for the wonderful cocktails! You reaffirm that you're still the best ingredient in any mixer ;) add that philosophy to events you associate with.

Our client,Errandz4U (also our sister company) gave us the task to manage their online media presence!!!

If you do not know Errandz4U they are Nigeria's bespoke concierge. They are bespoke logistice solutions providers catering to your specific needs and services.

Thier service offerings ranges from:
***Logistic Management for Businesses
***Rider Traning
***Business Support-Advert Placements
*** Same Day and Next Day Deliveries
*** Late Shift Deliveries (6pm to 10pm)
*** Mail courier
***Special Project Logistics

With time we shall be shedding light on most of these services but for now check out our handy work (well we put it together but not all the credit belongs to us sha 😉)

CONTENT MARKETING- THE NEXT FRONTIER?

More and More the Marketing frontier has served up an array of anacromy, tools, skill sets and even ways of life.

Content Marketing is the elephant here to stay!

Definition, thanks to Wikipedia :

          Content marketing is a form of marketing focused on creating, publishing and distributing content     for a targeted audience online.[1] It is often used by businesses in order to:

% Attract attention and generate leads

% Expand their customer base

% Generate or Increase online sales

% Increase brand awareness or credibility

% Engage an online community of users

Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content

M4W explains it as; the scripted art of Brand Building, Sales acquisition, Leads generation in-fact the embodiment of Marketing all in one little pill.

or better still try digest this?

"When introducing an innovative process like content marketing, you may need to build the

business case for innovation. Why? Because it’s quite simply getting the permission to fail. There

is no way to prove return on investment (ROI) before you innovate because, by definition, it

hasn’t been proven before. " -from Content Marketing Institute

The Essentials of a Documented Content Marketing Strategy: 36 Questions To Ask